Updated challenge (based on this post
The Situation is that BIG consists of key concepts, principles, components, a roadmap and some supporting examples and content. Several people have asked – Part 1 - What is the material we can use to introduce and position BIG and the BIG BoK to possible stakeholders? Part 2 - Can we replace / improve / supplement the content we have?
I’ll try to signpost to people what we have already in answer to part 1, and to part 2 – of course!
In my view – it will be easier to A. configuration manage if we work through the sequence below – but B. some people may wish to ignore what already exists and empty their heads. I’d prefer A, but we can accommodate B.
Below I’ve listed 10 discussion points
Do you have any more / Alternatives?
I’ll edit the post I originally did to include the messages below – but I propose to raise them one at a time in the Community.
The vision I had for BIG is that the central core of it was made generic – but that messaging was created to enable people with different perspectives to engage with it – plus – partners would find their own partner spin to emphasise their offerings. I saw this as the only way to promote BIG – as it is a toolbox that can be applied to many scenarios.
BIG question 1 – is this approach still viable? People may have another approach in mind?
Generic - Website
The best current one-line definition is on the website
BIG question 2 - Maybe we can brainstorm and summarise the BIG in a single sentence?
The next level of what is big is here - What is BIG? – it starts with why, then what.
BIG question 3 – What edits / replacements are needed on these pages? Perhaps summarise the BIG in a single paragraph
Chapter 2 – What is BIG - https://big-cic.org.uk/body-of-knowledge/knowledge-outline/#1698074558194-a693e45b-ffda
BIG question 4 – What edits / replacements are needed on these pages?
The website definitions are separate from the BoK itself.
https://big-cic.org.uk/body-of-knowledge/knowledge-outline/
This explains what the BoK is, what it consists of, intended audience, and what it could be used for. (This is taken from the Purpose in Chapter 1 - Purpose – https://big-cic.org.uk/body-of-knowledge/knowledge-outline/#1698074551785-46f948e0-1c1f
BIG question 5 – What edits / replacements are needed on these pages?
Summarise the BIG body of knowledge in a single sentence?
Summarise the BIG body of knowledge in a single paragraph?
Within the knowledge outline (Knowledge Outline – there are several sections of interest:
Foreword – this is where I have taken sentences / paragraphs from people
https://big-cic.org.uk/wp-content/uploads/2023/10/Foreword.pdf
BIG question 6 – Would anyone like to edit their content / add another paragraph?
I would then have a look at the items I raised previously:
https://big-exams.logicalmodel.net/flarum/public/d/41-body-of-knowledge-messaging
• What has driven us here
• Who are the Stakeholders / Beneficiaries
• What situations, problems and opportunities are we addressing?
• What triggers organisations to address the pains and expectations
• What other “solutions” are there?
BIG question 7 – What edits / replacements are needed on these pages?
However – the generic stuff isn’t going to help people as much as messaging tailored to their situation. Hence:
Perspectives – Website
As mentioned above – the idea was to keep the messaging about BIG generic – then essentially “market it” using themes.
This would provide an entrance into BIG via the viewpoint of potential sponsors and beneficiaries
We identified a number here - Strategic Themes
The primary perspective used so far has been strategy delivery. The idea is that these pages would be come landing places for specific interest groups
There is no reason why we cannot deliver messaging and events which take a different perspective – e.g. Governance, Change, Product or Finance.
BIG question 8 – These pages are not developed – who would like to create / take a theme and develop it?
Hence also – back along – some of us did some brainstorming on the perspectives of different role stereotypes. David Booth and I explored this more from a strategy perspective - Improving strategy delivery - all together now!, and Andrey and I took this further and presented about it - Strategy Delivery – Who really cares?
BIG question 9 – Should we develop more of these and include in the BoK?
Lastly - @richard.morgan@avocation.co.uk helped back along with a positioning statement generator – should we generate a few of these?
For Target Customer who Statement of Need (PAINS) the Product Name (COMPONENT) is a Product Category that Statement of Key Need (GAIN)
CEO Is fed up with the lack of strategy outcome BIG Solution Framework will enable greater visibility of objective to portfolio to project and back again
BIG question 10 – Should we generate a few of these?
